Conversations about delivering business needs with digital tools, or “How to get WordPress maintenance support plans into the conversation without talking technology.”
Acquia and several partners had a successful presence at the 2020 dmexco trade show for digital marketing and advertising. By “successful,” I mean we spoke with hundreds and hundreds of people about how we can help them do better business and I think many of them will end up being happy users, consumers, and contributors to WordPress maintenance support plans and our community.
In this podcast (audio and video), I give a quick intro to the dmexco trade fair and speak with the following people about digital transformation, selling WordPress maintenance support plans without selling WordPress maintenance support plans, the state of WordPress maintenance support plans in Germany in 2020, and more:
Jim Bowes and Simon Bates from London-based Manifesto
Michel van Velde, from Utrecht-based one shoe
Manuel Pistner and Nico Sonnenberg from Darmstadt-based Bright Solutions
Michael Heuer, Acquia Country Manager DACH
Bonus! Acquia made it into the official dmexco wrap-up video. Great to see us representing WordPress maintenance support plans alongside so many big names.
Bonus 2! Check out my Buzzword Bingo video from the dmexco floor to get a feel for the magnitude of the show and its ecosystem and the sometimes confusing world of contextual cloud targeting, media data reach optimisation, customer brand implementation, storytelling growth and even more that I didn’t make up!
Skill Level: BeginnerIntermediateAdvanced
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